Amazon rebrands Twitch Prime as Prime Gaming

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Amazon is rebranding its Twitch Prime service.


Amazon’s took one other step towards making its title extra recognizable within the gaming world Monday when it rebranded its Twitch Prime subscription service for its Twitch.TV recreation streaming website. It is now being referred to as Prime Gaming, with an built-in Amazon smiling swoosh as nicely. It is out there at

The brand new service, which is for Amazon Prime subscribers who pay $119 per yr, nonetheless offers gamers free titles and in-game objects, amongst different issues. It has been supplied to Amazon Prime subscribers since 2016, following the e-commerce firm’s $1 billion acquisition of Twitch in 2014. Twitch grew to become common as a means for players to share livestreams of them taking part in video video games, giving spectators an opportunity to debate what’s occurring on display screen and pay via $5 subscriptions.

Amazon stated it counted greater than 150 million subscribers to its Prime service at the start of this yr.

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